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Information × Registration Number 0125U000911, ( 0225U002773  ) R & D request Title Communicative influence on the formation of the collective consciousness of military personnel Head Lysychkina Iryna O., к.філол.н. Registration Date 05-02-2025 Organization National Academy of National Guard of Ukraine popup.description1 substantiation of the concept of "communicative influence"; identification of types of communicative influence on the mass consciousness, collective consciousness, its forms, strategies and methods of implementation, factors that determine the formation of mass and collective consciousness; establishment of specifics of communicative influence on the collective consciousness of servicemen; substantiation of the need to change the associative halo of the concept of "propaganda"; identification of factors that ensure the effectiveness of propaganda; development of recommendations for the implementation of communicative influence on the collective consciousness of servicemen popup.nrat_date 2025-02-05 Close