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Information × Registration Number 0125U003467, R & D request Title Digital transformation of marketing communications: tools, strategies and effectiveness in the modern business environment Head Orel Anna M., Доктор економічних наук Registration Date 24-09-2025 Organization Kyiv National University of Technologies and Design popup.description1 To investigate the impact of digital transformation on communication marketing in the modern business environment, focusing on the latest tools, strategic approaches, and assessing their effectiveness to increase the competitiveness of companies popup.nrat_date 2025-09-24 Close