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Information × Registration Number 0201U004971, 0100U002684 , R & D reports Title Positive image making of the state in the international mass media. popup.stage_title Head Pocheptsov Georgij Georgijovych, Registration Date 14-05-2001 Organization Taras Shevchenko Kiev University popup.description2 Presentation of Ukraine in the international communication flow is negative not only due to its current existing problems of the economic and political origin, but also because information generated by formal responsible state bodies does not meet the standards of information processing accepted in the Western world. It is crucial to raise the number of messages on those themes which could form positive attitudes towards Ukraine in the world. Positive events (for example the closure of Chernobyl nuclear power plant in December 2000) have not been thoroughly used to promote the image of Ukraine in the world. Such events should be planned taking into account possibilities of their coverage in the world mass media. Product Description popup.authors popup.nrat_date 2020-04-02 Close