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Information × Registration Number 0208U000512, 0108U000349 , R & D reports Title Development of the marketing program of advancement of tourist image of country in privileged segments popup.stage_title Head Kiptenko Viktopiy, Кандидат географічних наук Registration Date 31-01-2008 Organization Tourism development research centre popup.description2 The generalization and greatest possible systematization of stuffs of analytical mining concerning the substantiation of the marketing program of progression of tourist image of country on target segments was determined. Thus the object nature of mining is determined by the target markets of a supply and demand of a tourist product of Ukraine, and subject - state of the art both tools of retrofit and progression of tourist image of country. The outcomes of the conducted mining have both теоретико-methodological, and practical value in case of their direct usage for legible and substantial definition of measures of the marketing program of progression of tourist image of Ukraine in the target markets5635 Product Description popup.authors popup.nrat_date 2020-04-02 Close