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Information × Registration Number 0211U007386, 0107U003867 , R & D reports Title Analysis of modern paradigms in mass media tnvironment popup.stage_title Head Alexandrov Alexandr, Доктор філологічних наук Registration Date 20-04-2011 Organization Odessa I.I.Mechnikov National University, Research Institute "Astronomical Observatory" popup.description2 A detailed systematic description of the main present-day mass communication processes' paradigms has been made. Systems of models of mass communication processes as a solid functional whole has been systematized and characterized. Taking into account that Communication science has a synthetic theoretical basis, research in the field of mass media is carried out with the use of diverse methodological goals and positions. The most productive for the modern media field are sociological, semantic and structural methods of modeling. Product Description popup.authors Іванова О. А. Джиджора Є. В. Коваленко А. Ф. Кутуза Н. В. Мойсеєва О. П. Пархітько О. В. Порпуліт О. О. Хобта О. І. Шевченко Т. М. popup.nrat_date 2020-04-02 Close