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Information × Registration Number 0215U002193, 0112U008149 , R & D reports Title Marketing research environment and infrastructure industries popup.stage_title Head Teletov Alexandr Sergeevich, Registration Date 19-02-2015 Organization Sumy State University popup.description2 Object of study - research marketing environment and territorial infrastructure industries, social management processes, innovation, environmental development entities. Purpose - to develop the scientific basis and theoretical and methodological foundations of research and teaching in marketing knowledge, marketing environment and social infrastructure industry in terms of innovative development. Methods: general scientific and special methods of scientific knowledge, a systematic approach, epistemological analysis, fundamental assumptions of modern economic theories, modern management concepts and innovation, logic synthesis method, system-structural analysis, factor analysis, fuzzy logic methods, methods of expert opinion. The tendencies in marketing knowledge as an important factor of economic development of the enterprise. Done theoretical and practical bases system methods and tools of organizational and economic governance innovative market-based enterprise development based on the formation of criteria evaluation framework of marketing companies, environmental orientation activities, logistics component, forecasting and more. The scientific-methodical approach to determine the effectiveness of the social infrastructure of industrial enterprises. Formed possible strategies for economic development within the industrial development of urban infrastructure. The theoretical report to the level of specific techniques. The research results can be used in the practice of different industries and ownership. Sphere (area) Frequency: economics and business management. Product Description popup.authors Ілляшенко Наталія Сергіївна Ілляшенко Сергій Миколайович Біловодська Олена Анатоліївна Гайдабрус Наталія Віталіївна Домашенко Марина Дмитрівна Карпіщенко Олександр Олексійович Кириченко Тетяна Володимирівна Латунава Дар'я Андріївна Летуновська Наталія Євгенівна Мельник Юлія Миколаївна Опанасюк Олія Анатоліївна Провозін Микола Васильович Прокопенко Ольга Володимирівна Росохата Анна Сергіївна Тєлєтов Олександр Сергійович Тєлєтова Світлана Григорівна Троян Марія Юріївна Шипуліна Юлія Сергіївна Школа Вікторія Юріївна popup.nrat_date 2020-04-02 Close