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Information × Registration Number 0215U006214, 0112U006039 , R & D reports Title "Pragmalinguistics characteristics of Modern Ukrainian institutional and personal discourses in the development of linguistic competence of personality". popup.stage_title Head Guzenko Svitlana Valentynivna, Registration Date 16-03-2015 Organization The Mykolayiv V.O.Sukhomlynsky National University popup.description2 In this work the author describes the characteristics of individual pragmalinguistic modern Ukrainian institutional and personal discourses in order to use the research results in the formation of linguistic competence of the individual. With the help of comparative analysis of linguistic material, structural and semantic, pragmatic and discourse analysis the verbal means of communication strategies and tactics of some modern Ukrainian institutional and personal discourses (for example, the advertising discourse) are determined. During the work the methods of analyzing texts of institutional discourse in the pragmatic aspect are improved. Product Description popup.authors Гузенко Світлана Валентинівна popup.nrat_date 2020-04-02 Close