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Information × Registration Number 0216U005235, 0113U004492 , R & D reports Title Marketing and analytical support of ecological, ethnic tourism in the western region UKRAINE popup.stage_title Head Struchok Natalia Mykolaivna, Registration Date 21-01-2016 Organization Lviv Institute of Economics and Tourism popup.description2 Report on the subject of scientific study includes 22 pages of text covering the annual period of implementation of the above research topics which are three successive stages, and included findings for scientific papers on research (28 positions) and a list of publications performers topics 2015. The report for the second half of the second stage and the first half of the third phase of the research shows the results of scientific and methodical bases of formation of marketing and information-analytical support of ecological and ethnic tourism region and developing an algorithm creating a marketing information system as part of the regional policy of ecological and ethnic tourism ; generalized global, national and regional experiences on the establishment and implementation of tourism products in the field of ecological and ethnic tourism; performed economic and statistical evaluation and comparative analysis of different types of social responsibility of business tourism in Ukraine; the method of building codes CSR in tourism and drawing on the basis of their respective rankings as a marketing tool in promoting CSR in tourism; Field research revealed eco - ethnic tourism, conceptual - categorical apparatus, especially the species. The object of research is the process of ethnic and eco-tourism as special versions and components recreational and tourism potential of Ukraine's regions. The study aims to study and development of scientific and methodological foundations and applied recommendations on forming marketing and information-analytical support of ecological and ethnic tourism in the region. Research Methods - a set of general and special methods, methodological approaches and techniques of knowledge: abstract, logical, theoretical synthesis and comparison; analysis and synthesis, methods of economic analysis system and method of analogies, Economics and Statistics; comparative-typological, sealed, graphic interpretation, peer reviews, questionnaires. Results and novelty - worked out a number of scientific publications domestic and foreign authors. The results allow to consider the multidimensional vector system in marketing and information support of ecological and ethnic tourism in the western regions of Ukraine The degree of implementation - serves as the basis for further development of scientific research. The relationship is working with marketing, economic disciplines, geography and local history. It is recommended to use the results of research in economics, marketing and tourism. Areas of application - the tourist industry. Socio-economic efficiency is to increase the contribution of the tourism industry in regional social development based on balancing the processes of reproduction, use and development of ethnic, cultural, environmental and resource regions of Ukraine. Conclusions and suggestions. The above subject has great prospects for development of ecological and ethnic tourism as a special area of ??regional social system. Proper scientific study of ethnic, historical and cultural features, global trends motivations of tourists from mass alternative type of tourism contribute to building the conceptual model of tourism development in Ukraine on the principles of sustainable development, scientific and methodological approaches to assess the competitiveness of tourism organizations and tourism products in the region, developing marketing strategies to improve their competitiveness in the global market environment. Product Description popup.authors Вітер О.М. Васильчак С.В. Гальків Л.І. Гринькевич О.С. Килин О.В Кокнаєва О.М Лихолат Є.О. Негрич О.І. Островська Г.В. Фурсіна О.В. popup.nrat_date 2020-04-02 Close