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Information × Registration Number 0220U100566, 0118U007188 , R & D reports Title Modern problems of the management of business entities popup.stage_title Head Yastremska Olena M., Registration Date 21-01-2020 Organization Simon Kuznets Kharkiv National University of Economics popup.description2  The report includes: 492 pages, 61 figures, 43 tables, list of sources - 472 titles, 3 annexes. The purpose of research is theoretical substantiation and development of organizational and methodological approaches and practical recommendations for the implementation of substantiated proposals and measures to improve the management process of modern enterprises in a competitive environment. The object of research is the process of managing the functioning and perspective development of a particular enterprise. The subject of research is theoretical and methodological approaches to the formation of a modern enterprise management system. The matrix of the influence of environmental factors on the systematization of information on possible negative consequences and the prediction of the level of enterprise sustainability is proposed. The approach for forming the system of business processes of the enterprise and the proposed technology of management and monitoring are substantiated. Recommended model of organization as an open socio-economic system. Reputation and brand management are proven to be the top priority of all managers, and building a successful reputation, image and brand is an investment in the future of the organization. Online branding is today more effective than traditional branding. The paradigm and categorical apparatus of economic analysis of entrepreneurial activity in the conditions of knowledge economy have been improved. Formed system of economic diagnostics at the enterprise. An existing approach to strategic planning in the direction of uniqueness-oriented values and corporate culture has been modified. The key trends, problems and priorities of the development of national logistics are identified. The necessity of modernization of logistic infrastructure for technical and technological support of logistic activity of enterprises is stipulated. The business process of development of new products at the enterprises has been improved taking into Product Description popup.authors Авраменко Олена V. Velyka Olena Yu. Веретенникова Hanna B. Vereshchahina Hanna V. Herashchenko Inna M. Demchenko Ganna V. Zaytseva Alʹona V. Zaslavska Kateryna A. Захаров Володимир A. Козлова Інна Mykolayivna Kolodizieva Tetiana O. Костіна Ольга M. Kojuda Vira O. Ларіна Катерина V. Martynenko Maryna V. Мерхо Oleksandr O. Pasʹko Maryna I. Pysmak Viktoriia O. Plekhanov Tatiana Ye. Poklonsʹka Liliya S. Sihayeva Tetyana Ye. Samoilenko Viktoriia V. Strokovych Hanna V. Timonin Oleksandr M. Tomach Victoria V. Yastremska Olesya O. popup.nrat_date 2020-04-02 Close