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Information × Registration Number 0221U105742, 0121U112140 , R & D reports Title Formation of consumer value of information and advertising services in the digital environment popup.stage_title Head Savitskaya Natalia L., Доктор економічних наук Registration Date 26-08-2021 Organization Kharkiv State University of Food Technology and Trade popup.description2  The scientific and theoretical substantiation of the formation of the consumer value of information and advertising services in the digital environment is carried out. The scientific and practical approach to an estimation of activity of a news portal in social networks is offered; methodological tools for improving and implementing the strategy of intensifying the promotion of the news portal on social networks. Practical recommendations for increasing the consumer value of information and advertising services of the news portal that are substantiated. Product Description popup.authors Afanasieva Oksana Pylypivna Zhehus Olena Valentynivna Marenych Viktoriya Mihajlivna Melushova Iryna Yu. Mykhailova Mariia V Olinichenko Kateryna S Polevich Kateryna V Priadko Olha M. Tarasov Ihor Yu. Chmil Hanna Leonidivna popup.nrat_date 2021-08-26 Close