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Information × Registration Number 0221U106300, 0121U112338 , R & D reports Title Assessing the effectiveness of outreach and communication on European / Euro-Atlantic integration among the capital's residents popup.stage_title Head Zalizniak Hanna М., Кандидат економічних наук Registration Date 22-11-2021 Organization Municipal research institution "Research institute of social and economic development of the city" popup.description2  The object of the research is the public opinion of Kyiv residents about the efficiency, quality and content of the information campaign in the context of Ukraine’s European and Euro-Atlantic integration. Objective: to monitor the effectiveness of the information campaign on the processes of Euro-Atlantic and European integration of Ukraine in the context of the impact on changes in perceptions, attitudes and perceptions of Kyiv residents of NATO and the EU. The dynamics of the attitude of the capital's residents to the EU and NATO in recent years and forecast estimates of Ukraine's accession to these organizations are described; the most significant levers of forming Kyivans' ideas about these international organizations and the level and criteria of Kyiv people's trust in information in the media have been identified; The changes in the attitude of Kyivites to the foreign policy of Ukraine 's European policy - the movement towards the EU and NATO in the dynamics of 2006-2020 are analyzed. Product Description popup.authors popup.nrat_date 2021-11-22 Close