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Information × Registration Number 0225U000128, (0122U000312) , R & D reports Title Management of the competitiveness of the enterprise in modern conditions popup.stage_title Управління конкурентоспроможністю підприємства в сучасних умовах Head Kovtun Eduard O., Кандидат економічних наук Registration Date 06-01-2025 Organization Vinnytsia Institute of Trade and Economics of Kyiv National University of Trade and Economics popup.description1 Research of innovative factors of influence of competitiveness on effective economic activity of the private enterprise “VINFORT”. popup.description2 The object of the study is the process of managing the competitiveness of the Private Enterprise "Vinfort" in the context of forming and ensuring the effectiveness of its strategic potential in the market in modern business conditions. The purpose of the study is to substantiate the conceptual principles of managing the competitiveness of the Private Enterprise "Vinfort" and develop on this basis recommendations of methodological and practical direction aimed at achieving by the Enterprise stable competitive positions in modern conditions of its functioning and development. The scientific novelty of the results obtained in the scientific study lies in our improvement of the theoretical and practical principles of managing the competitiveness of the Private Enterprise "Vinfort", namely: - the main criteria of the Enterprise's competitiveness are defined and grouped; - a conceptual model of the mechanism for improving the competitiveness management system of the Private Enterprise "Vinfort" is developed; - an algorithm for selecting and implementing the competitiveness strategy of PE "Vinfort" has been developed. Product Description popup.authors Ivanchenko Halyna V. Babchynska Olena I. Bondar Vita O. Bondarchuk Liudmyla V. Veslova Yana V. Horshkov Maksym A. Zaiukov Ivan V. Korzh Nataliia V. Lozovskyi Oleksandr M. Makhnachova Natalia M. Nikolina Iryna I. Semeniuk Iryna Yu. popup.nrat_date 2025-01-06 Close