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Registration Number

0225U004108, (0125U002380) , R & D reports

Title

Managing the innovative development of international business in the context of digitalization in the postwar period

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Розроблення теоретико-методичного забезпечення та надання практичних рекомендації щодо управління інноваційним розвитком міжнародного бізнесу в умовах цифровізації у повоєнний час

Head

Shtal Tetiana V., Доктор економічних наук

Registration Date

11-11-2025

Organization

Simon Kuznets Kharkiv National University of Economics

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Improvement of theoretical and methodological support for managing business processes of an enterprise in order to introduce innovations and digital technologies into activities in the international market. Methodological recommendations for the development of tools and technologies for organizing innovative business models in the context of digital transformation in the post-war period.

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The aim of the work is to develop a theoretical and practical approach to the digital transformation of the activities of PETROL STORE LLC, taking into account its financial condition, level of digital maturity, and opportunities for integration into international fuel supply chains in the context of war and post-war recovery. The main tasks of the research project are: – to assess the financial condition of the company based on reports for 2022–2024 and identify critical points for management response; – to determine the level of digital maturity based on the following indicators: automation, accounting, management; – develop proposals for the digital transformation of business processes, taking into account industry risks and current challenges; – calculate the expected economic and environmental impact of implementing digital solutions; – develop a plan to minimize the risks of digital transformation and formulate scenarios for the sustainable development of the enterprise. Research methods: financial analysis – to evaluate the enterprise's reporting data and identify trends; matrix analysis – to build models of risk, digital readiness, and integration; the “before/after” method - to determine the expected economic effect. Results of the research and their novelty: the dynamics of financial indicators of PETROL STORE LLC were analyzed and critical levels of liquidity, autonomy, and profitability were identified; An author's model for assessing digital maturity based on the classification of indicators was developed and a matrix of readiness for international digital integration was constructed; A SWOT analysis of the digital potential of the enterprise was conducted, taking into account the challenges of war and the post-crisis period; The economic effect of implementing ERP solutions and electronic document management systems was calculated, demonstrating a return on investment within 1.2 years. DIGITAL MATURITY, FINANCIAL ANALYSIS

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Viktoriia O. Kozub
Shestakova Olena Andrijivna
Olena P. Butenko
Malakhov Valerii A.
Liudmyla I. Piddubna
Tetiana Shtal
Olena V. Kot
Nadiya V. Proskurnina
Nazarova Svitlana O.
Marianna V. Horobynska
Mohylevska Larysa V.
VIKTOR SOROKA
MARIIA KOROTA

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2025-11-11