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Information × Registration Number 0300U005115, 0100U006583 , R & D reports Title Development of the scientific & methodological recommendations on the use of marketing management at trade enterprises popup.stage_title Розробка науково- методичних рекомендацій щодо використання маркетингового менеджменту в торговельних підприємствах Head Balabanova L.V., Registration Date 25-12-2000 Organization Donetsk State University of Economics and Trade popup.description2 At the process of work t he authors have identified problems of marketing management usage within the enterprise(s activity as well as developed and recommended for implementation: complex system of marketing management; monitoring methods of marketing of relationships; diagnostics methods of marketing management process; methods of assessment of effectiveness of marketing activity Product Description popup.authors popup.nrat_date 2020-04-03 Close