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Information × Registration Number 2112U005376, Article popup.category Стаття Title Еволюція досліджень раціональної економічної поведінки popup.author Stjepcevic J.Стієпчевич О. popup.publication 01-01-2012 popup.source_user Харківський національний економічний університет імені Семена Кузнеця popup.source http://www.repository.hneu.edu.ua/jspui/handle/123456789/1226 popup.publisher ХНЕУ ім. С Кузнеця Description This paper selectively analyzes the parts of the respective discussion on the human "nature", as a new psychological and genetic basis for understanding the economic behavior of people. This discussion supplements the neo-classical, new-institutional and other researches of rational economic behavior. The scientific importance and practical timeliness of cognitive and psychological analysis of rational economic behavior consists of formalized research modeling, which have undergone experimental and empirical verification in certain and various situations in economic realities. Its hypothesis is that people and their psyche are characterized, apart from the theoretical epithets which are being attached to them by particular economic theories ("economic" and "institutional" man), by a smaller or greater degree of "natural irrationality" associated with the individual-social contradictions, which are immanent in humans. popup.nrat_date 2026-02-03 Close