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Information × Registration Number 2113U008155, Article popup.category Стаття Title popup.author Nikulina N. popup.publication 03-01-2013 popup.source_user Харківський національний економічний університет імені Семена Кузнеця popup.source http://www.repository.hneu.edu.ua/jspui/handle/123456789/1654 popup.publisher ХНЕУ ім. С. Кузнеця Description Segmentation is a process of division a market in to customer’s groups for chosen criterias. It helps to consentrate money on the most effective directions. Targeting and segmentation is becoming more important in modern marketing terms. popup.nrat_date 2026-03-26 Close