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Information × Registration Number 0210U004124, 0109U007970 , R & D reports Title Formation of strategy of attracting and keeping consumerr in retail net of the firm popup.stage_title Head Ushakova N., Registration Date 26-02-2010 Organization Kharkov State Academy of Food Technology and Management popup.description2 Taking into account the spent analysis of existing approaches to a loyalty estimation a technique of measurement of loyalty of the customer is offered, which based on the model of realisation of expectations of consisting of the following stages: studying of level of customer satisfaction, studying of level of customer loyalty, the estimation of quality of the questionnaire, check of a correctness of model of development of loyalty , check of a models of realisation of consumers expectation. Product Description popup.authors Давидова Ірина Олегівна Карел Ольга Павлівна Носова Ольга Валентинівна Савицька Наталя Леонідівна popup.nrat_date 2020-04-02 Close