Registration Number
0214U007448,
0109U006790
, R & D reports
Title
International business in conditions of globalization.
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Head
Rygykov Vyacheslav Sergeevich,
Registration Date
17-09-2014
Organization
Donbass State Engineering Academy
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Object of research: international business and it development in conditions of globalization. Research purpose: modeling of a control system by price strategy as one of defining marketing tools in the conditions of globalization. Research methods: methods of morphologycal analisys and synthesis of systems. Theoretical and practical results: creation of price strategy and management of the prices at the expense of use of the balanced system of indicators is stated; functional approach in pricing as the new direction in marketing tools is considered. Novelty: optimum price strategy in a control system of marketing is offered. Efficiency of introduction: the offered developments allow to consider process wich occur in international level of ecenomy more wide. Area of application: objects described as of complex system.
Product Description
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Біличенко Наталія Анатоліївна
Гітіс Тетяна Павлівна
Грибкова Світлана Миколаївна
Дулепова Олена Олександрівна
Касьянюк Сергій Володимирович
Ковалевська Ксенія Сергіївна
Коваленко Олена Олегівна
Мікрюков Олексій Миколайович
Рижиков В'ячеслав Сергійович
Ульянов Олександр Миколайович
Чемерис Сергій Вікторович
Чернишова Наталія Василівна
Шимко Олена Володимирівна
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2020-04-02
