Registration Number
0219U101246,
0119U101891
, R & D reports
Title
Development of methodical recommendations for the promotion of tourist events in unstable environment
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Head
Sharko Margarita V., Доктор економічних наук
Registration Date
10-06-2019
Organization
Kherson National Technical University
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Methodical and practical recommendations for the promotion of new tourist events in conditions of unstable environment are offered. Along with this, the broad context of the business environment of tourism, in particular, event tourism, was used. The emphasis is placed on the economic dimension of the phenomenon studied, its interaction with socio-cultural factors of sustainable development, and a special role in glocalization in Ukrainian territories. An effective mechanism of advertising in an innovative, synergetic dimension is provided.
Product Description
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2020-04-02
