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Information × Registration Number 0224U000902, 0121U100369 , R & D reports Title The competitiveness of restaurant enterprises: theoretical and practical aspects popup.stage_title Head Mazurkevych Iryna O., Кандидат економічних наук Registration Date 14-01-2024 Organization Vinnytsia Institute of Trade and Economics of Kyiv National University of Trade and Economics popup.description2 The scientific research work on the topic "Competitiveness of restaurant establishments: theoretical and applied aspects" aims to determine, theoretically justify and develop practical recommendations for improving the methodological aspects of the competitiveness of restaurant establishments in modern business conditions. In modern business conditions, the market of restaurant services is characterized by dynamic development. At the same time, it should be noted that restaurant business enterprises operate under conditions of monopolistic competition, the main features of which are a large number of establishments differentiated due to non-price factors of influence. It is under such conditions that there is a need to develop and implement modern theoretical and methodological approaches to managing the competitiveness of restaurant business establishments, especially coffee shops. Despite such a large number of scientific works, the study of the problems of managing the competitiveness of restaurant business enterprises needs clarification and improvement of its methodological aspects, taking into account their type, performed functions and peculiarities of functioning in the market of restaurant services as a whole. The purpose of this study is to research and generalize the existing theoretical and methodological tools for assessing the competitiveness of restaurant business enterprises based on the determination of their competitive advantages. Product Description popup.authors Vivsiuk Iryna O. Onyshchuk Natalia V. Postova Valentyna V. Riabenkа Mаrynа O. popup.nrat_date 2024-01-14 Close