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Registration Number

0224U003012, 0119U000605 , R & D reports

Title

Formation of personality under the influence of media

Head

Melnikova Yuliia O., Кандидат філологічних наук

Registration Date

27-03-2024

Organization

Berdiansk State Pedagogical University

Description

 The object of research is the interaction of the media (press, radio, television, Internet, social networks, etc.) and the human personality, as well as technologies and means of media and strategies of influence on the formation of the worldview, identity and social interaction of the individual. The purpose of the work is to identify modern requirements for personality formation under the influence of the media, understanding and analysis of how the media influences the formation and development of personality, beliefs, values, behavior and psychological state of a person, to improve information literacy, to develop media competencies in the context of world trends. Research methods. The research methods are determined by the specifics of the selected object and the outlined tasks. The basis is a comprehensive systematic approach to media product analysis. The research consistently uses media content analysis (to identify trends, stereotypes, determine the level of positive or negative impact on the audience), observation, experiment, abstraction, surveys, questionnaires (to identify the influence of media on cultural and social changes), content analysis. Brief description. The topic "Formation of personality under the influence of the media" explores the relationship between the media (press, radio, television, Internet, social networks) and the formation of psychological, social and cultural aspects of the human personality, as well as their influence on the ideas, beliefs, values and behavior of people . The topicality of the subject is determined by several key aspects: the growing role of the media, social networks, streaming platforms, websites and the potential consequences of media influence on society as a whole and each individual in particular; effectiveness of media influence on human values and cultural preferences. The results of the research work included writing scientific papers, holding scientific conferences, supervising the scientific activit

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Kostromytskyi Roman I.
Rula Nataliia V.
Shulzhenko Anzhelika S.