Registration Number
0224U031583,
0120U104696
, R & D reports
Title
Entrepreneurship and business: organizational, management and economic components.
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Head
Dymchenko Olena V., Доктор економічних наук
Registration Date
21-05-2024
Organization
O.M. Beketov national university of urban economy in Kharkiv
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Development trends of enterprises indicate that in modern conditions they lack a clear strategy for increasing competitiveness. Business entities do not take targeted measures to ensure stability and take advantage of potential benefits. This leads to the fact that their strategies gradually converge, and the competition turns into a competition for using the same methods of achieving strategic goals in the conditions of changes in the competitive environment.
The paper analyzes the trends in the development of innovations in the formation of strategies for the competitiveness of economic entities. The essence of an innovation-oriented strategy is to achieve the goals of business entities through the use of advanced technologies, a new approach to traditional goods, and the development of a unique product to meet needs that may be conscious or unconscious.
In the work, a model of the formation of the strategy of competitiveness of business entities was developed, which will allow to achieve an operational response, which involves the achievement of a business goal through a quick response to innovations.
Product Description
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Bibik Nataliia V.
Bubenko Pavlo T.
Velychko Viktoriia V
Hoi Vasyl V.
Dzhabrailov Arsen M.
Olena V. Dymchenko
Dmytrenko Anton A.
Drill Nataliia V.
Zakharov Denys S.
Kyselhof Yevhen V.
Kovalenko Liudmyla B.
Konenko Vitalina V
Malovanyi Hennadii О.
Mamonov Kostiantyn A.
Palant Oleksii Yu.
Prasol Valentyna M.
Pryimak Vladyslav О.
Ryshchenko Mykhailo І.
Romanovska Anna V.
Rudachenko Olha О.
Valentyna V. Smachylo
Soloviov Oleksandr V.
Tararuiev Yurii O.
Khailo Vladystav О.
Khailo Yana М.
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2024-05-21