Registration Number
0225U003011,
(0122U200484)
, R & D reports
Title
New media: from mediatraditions to leading trends
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Нові ЗМК: від медіатрадицій до провідних трендів
Head
Habor Nataliia B., Кандидат філологічних наук
Registration Date
02-05-2025
Organization
Ivan Franko National University of Lviv
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Explore how the traditions of classical media have been reflected or modified in the new media, monitor leading media trends to understand how they generally affect new media and to what extent these innovations should bе taken into account in journalistic education in particular.
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The study analyzes the key trends in modern journalism, which is experiencing rapid development under the influence of technological changes and the transformation of audience behavior. It focuses on the evolution of media consumption, transformation of media systems, the impact of social media and the latest media trends in Ukraine. The purpose of the study is to study and summarize the changes in media traditions, identify the latest media trends and their impact on journalism in general and the educational prospects of the profession in particular.
Product Description
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Blahitka Marta Ya.
Habor Nataliia B.
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2025-05-02