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Information × Registration Number 0211U013611, 0106U001629 , R & D reports Title The methodological foundations of marketing and logistics for maritime industry. popup.stage_title Head Postan Mykhaylo, Registration Date 29-12-2011 Organization Odessa national maritime university popup.description2 Object of research - marketing at the maritime industry. Purpose - a description of the theoretical foundations of logistics enterprises in maritime transport, increasing the efficiency of these enterprises, capacity building port-based logistics management. Research methods - motivation theory, probability theory, statistical methods, mathematical programming. As a result of studies have analyzed the conditions that influence the magnitude of demand and supply of multimodal transport, and the factors that influence the amount of discounts and allowances to the basic rate that must be considered the operator of multimodal communication in the process of forming the through fare. Therefore, in further research to determine the level of impact on the competitiveness of the through fare multimodal operator, and develop theoretical and methodological apparatus of the process of establishing the optimal value of the through fare in multimodal connections. Product Description popup.authors Афанасьєва О.К. Баришнікова В.В. Белоус К.В. Грушевська К.В. Коваленко М.М. Колодін А.Л. Леонова Т.М. Лукашевич В.М. Любченко В.О. Майорова І.О. Маліновський С.І. Москвіченко І.М. Постан М.Я. Рощіна Н.В. Стаднік В.Г. Столяров Г.П. Топольницька С.В. Ширяєва Л.В. Щербіна Т.М. popup.nrat_date 2020-04-02 Close
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Head: Postan Mykhaylo. The methodological foundations of marketing and logistics for maritime industry.. (popup.stage: ). Odessa national maritime university. № 0211U013611
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