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Information × Registration Number 0212U007715, 0112U003694 , R & D reports Title Analysis of efficiency of brendinga at the market of sporting services popup.stage_title Head Fayvishenko Diana, Registration Date 24-10-2012 Organization Donetsk National University of Economics and Trade named after M.Tugan-Baranovsky popup.description2 In research work essence and maintenance of efficiency of brendingu is exposed at the market of sporting services. Criteria and methods of estimation of efficiency of management a marochnim capital are offered on the basis of benchmarkingu taking into account quality of implementation of the economic function a trade mark. It is suggested to use the system of indexes for the analysis of efficiency of management of enterprise the marks of trades, that allows to estimate efficiency of functioning of enterprise and carry out an analysis, and also explore factors which influence on the indexes of criteria, find ways and backlogs of their increase. On the basis of functional approach methodical positions are developed from the estimation of efficiency of brendingu of sporting services. Product Description popup.authors Мартинов Ігор Юрійович Файвішенко Діана Сергіївна popup.nrat_date 2020-04-02 Close