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Information × Registration Number 0214U000850, 0113U007300 , R & D reports Title Managing organizational activities of the firm's marketing concept. popup.stage_title Head Shlapak Nataliу S., Registration Date 29-07-2014 Organization State Higher Educational Institution "Pryazovskyi State Technical University" popup.description2 Object of study in this paper is the management of the firm to the marketing concept . The aim is to study scientific and practical impact of marketing on organizational management firm. Methodological basis of the study are general theoretical methods of scientific knowledge. In particular, the dialectical method , system analysis, fundamental positions marketing as well as research papers leading local and foreign scientists. Recommended approaches can be used in practice. The theoretical results are complemented by modern marketing concept . Product Description popup.authors Голтвенко Валерій Олександрович Горошко Ольга Валеріївна Ликін Олексій Олексійович Макаров Анатолій Миколайович Столяров Андрій Юрійович Швецов Олексій Володимирович Шлапак Наталія Степанівна Щолокова Олена Михайлівна popup.nrat_date 2020-04-02 Close