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Information × Registration Number 0219U101390, 0119U102524 , R & D reports Title Marketing researches of the tourist potential of the Odessa region popup.stage_title Head Davydenko Iryna V., Кандидат економічних наук Registration Date 15-07-2019 Organization Odessa National Economic University popup.description2  The work assesses climatic resources, relief, balneological resources, cultural and historical resources of the Odessa region and determines their influence on the development of recreation and tourism. The method of estimation of regional tourist markets potential is offered, the method of assessing individual elements of tourist and recreational potential of the region is determined. The paper presents an effective marketing mechanisms for the development of various types of tourism in the Odessa region, the proposals on the promotion policy for tourism development in the region are substantiated. Product Description popup.authors Herasymenko Viktor H. Mykhailiuk Elena L. Shykina Olga V. popup.nrat_date 2020-04-02 Close