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Information × Registration Number 0224U032196, 0123U102817 , R & D reports Title Analytical management of the company's sales policy popup.stage_title Head Burachek Ihor V., Кандидат економічних наукVyhovskyi Volodymyr Heorhiiovych, Кандидат економічних наукTkachuk Hanna Yu., к.е.н. Registration Date 12-08-2024 Organization Zhytomyr Polytechnic State University popup.description2 The object of the study is the system of analytical support for the management of the company's sales policy, in particular, "BI TRADE" LLC. The purpose of the NDR is to provide practical recommendations for improving the organization of the company's sales policy, in particular with the use of modern online marketing tools. The theoretical-methodological basis of the work is the fundamental provisions of economic theory, the theory of economic analysis, management, logistics on the issues of evaluating the effectiveness of the company's sales policy, set forth in the works of domestic and foreign economists. The research work was carried out on the order of BI TRADE LLC, therefore the results of the work are used in the practice of the business activity of the client company. The results of the NDR can be used in the practice of business entities of any type of activity. The developed recommendations for improving the management system of the company's sales policy will allow the company to significantly increase its net income, and the marketing service to "justify" its own necessity and efficiency, and cover the initial costs of its own formation and maintenance. Product Description popup.authors Burachek Ihor V. Vyhovskyi Volodymyr H. Tkachuk Hanna Yu. popup.nrat_date 2024-08-12 Close