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Information × Registration Number 2111U001457, Article popup.category Thesis Title popup.author popup.publication 01-01-2011 popup.source_user Сумський державний університет popup.source http://essuir.sumdu.edu.ua/handle/123456789/22046 popup.publisher Вид-во СумДУ Description The traditional billboard display may be the main element of outdoor advertising campaigns, but like any industry and particularly any advertising method the medium is evolving all the time. New advances in outdoor advertising have not been technological wonders or major diversions from the norm, but have been logical evolutions of the standard method of putting a big message on a big billboard. When you are citing the document, use the following link http://essuir.sumdu.edu.ua/handle/123456789/22046 popup.nrat_date 2025-05-12 Close